communication

Would you read an article about yourself?

What’s the main interest of a customer? Or let me re-phrase the question. What’s your main interest? You know the answer. Yourself. Sounds terrible I know, but all human beings have an interest in what happens in their lives. Be honest, so do you. That doesn’t mean that you are selfish. What would your life be like today if you hadn’t taken an interest in it? No need to say more, is there. [...]

Do you know how to communicate to harvest ideas?

Apple, 3M and Google are prime examples of companies reaping the benefits of ideas generated by someone in their organisation. However, far too many companies still fail to benefit from the ideas of their staff. So how do you get colleagues to come forward with ideas they have for any area of the company? [...]

Crisis management – can you handle it?

The multitude of crisis management strategies do give the impression it’s almost impossible to manage disaster when it hits you. And the fact that huge companies like BP fail, contribute to making companies feel they are not up to the task. Of course they are. [...]