New York Times tagged posts

Be yourself – instead of – parroting

Can’t help wondering what so many people on social media are doing just parroting others? Or coping and pasting. And what’s worse that seems to account for part of what’s called creativity today. Read More

How politicians are branded & promoted

Mitt Romney’s campaign wanted the stage for the Republican convention to convey warmth and openness, just like Oprah. Add to that endorsements from a devoted wife, a former Secretary of State and a Hollywood star and his likeability was improved. Watch this really short New York Times video on how it was done:

Does Mitt Romney stand for empathy? And is he the devoted family man his 63 year old wife Ann fondly talks about? Impossible to know for the majority of voters. But that’s what the design studio that also creates sleek sets for Oprah Winfrey succeeded in conveying.

Slick packaging is what it’s all about

Kissing and hugging husband and wife and eye candy the audience can consume...

Read More

What’s next for The New York Times?

Can't help wondering what the future has in store for newspapers? It's telling that even the New York Times are slashing employee benefits and laying off staff. Watch a very interesting interview with investigative journalist Russ Baker putting what's happening at the paper into a broader context: 

How long will the print audience exist? Seems the New York Times is safe since, for the US, predictions are that only four major dailies – The New York Times, USA Today, the Washington Post, and the Wall Street Journal – will continue in print form, along with local weeklies

How can newspapers find 90% of their revenues online?

When you look at the newspaper industry you find that they still get 90% of their revenues from ads in the printed paper. 

Online ad revenue is on the rise but still...

Read More

WikiLeaks – what a public relations coup!

WIkiLeaks goal in disclosing secret documents is to reveal “unethical behavior” by governments and corporations. Catch is since it was founded in 2006 it has only been able to disclose secrets from Western countries. Read More